The Secretary of Social Development (Sedesol) José Antonio Meade Kuribreña announced that the Administration Council of the Supply of Milk (Liconsa) approved a discount program to sell liters of milk in the country150 municipalities with the highest index of poverty. It will start May 1.
“The general director authorizes the implementation of this discount policy on the price of milk in the 150 municipalities with the lowest human development index in the country according to the National Council of Population. This discount policy will require that families’ contribution be the equivalent of a peso,” he said.
The announcement was made alongside Hector Pablo Ramírez Puga, general director of Liconsa, who said that the initiative would require new investments in the infrastructure of Sedesol, because it currently lacks a presence in 39 of the 150 municipalities. He noted that the goal of the program is to benefit 73 thousand people in the chosen areas.
This discount policy will require that families’ contribution be the equivalent of a peso.”
-José Antonio Meade Kuribreña, Secretary of Social Development
“These 150 municipalities are located in 11 states: Oaxaca, Guerrero, Chiapas, Nayarit Yucatán, Veracruz, Puebla, Chihuahua, San Luis Potosí, Hidalgo and Durango. We’ve done a review and we feel that this program could benefit 73 thousand kids, adults, seniors, women and people with a disability,” he said.
Mead Kuribreña explained that the delay of the Liconsa program is principally due to questions of logistics. He dismissed any link to elections taking place in the demarcated states.
“The program has nothing to do with that, and it shouldn’t be interpreted as a program that can affect, influence, or condition in some way from an electoral perspective. The cost to the government will be 42 million pesos and eight million additional pesos that will be allowed in transportation and logistical support for Liconsa,” he reiterated.
The head of Liconsa, Ramírez Puga, added that the institution envisions distributing 200 thousand liters a month by next December, and that the goal is dependent on demand in the determined areas.