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SUVs, High-End Sports Cars Provide the Roar at Geneva Show

Analysts say consumers like SUVs' higher riding position in traffic, and the perceived added space to carry things

The New Opel Crossland X is presented during the press day at the 87th Geneva International Motor Show in Geneva, Switzerland, Tuesday, March 07, 2017, photo: Keystone/Martial Trezzini, via AP
9 months ago

GENEVA – Automakers are putting a slew of new SUVs and high-performance sports cars on display at the Geneva International Motor Show as they try to keep up momentum in an industry facing uncertainties from Brexit and possible changes in U.S. trade policy.

Jaguar Land Rover on Tuesday showed off its Range Rover Velar, a sport-utility that promises crisp handling and acceleration. General Motor’s Opel division unveiled the Crossland X, based on a platform shared with PSA Group.

The vehicle is a sign of more to come, since PSA Group has agreed to buy lossmaking Opel from GM. The Crossland taps into a trend of building ever-smaller SUVs; this one is a little shorter than the Astra compact hatchback that serves as the brand’s mainstay.

PSA Group itself had a new SUV, from its high-priced brand DS. The DS7 Crossback has headlights that adjust to driving conditions and distinctive scale-pattern rear brake lights.

Analysts say consumers like SUVs’ higher riding position in traffic, and the perceived added space to carry things.

A specialty of the show in wealthy Geneva is breathtaking hypercars — sports cars with ever-bigger engines and quicker acceleration. This year is no exception.

The New Land Rover Range Rover Velar is presented during the press day at the 87th Geneva International Motor Show in Geneva, Switzerland, Tuesday, March 7, 2017. Photo: Keystone/Cyril Zingaro, via AP

McLaren’s 720PS sports car caused a pedestrian traffic jam at its unveiling as journalists and industry workers crowded the display stand to take pictures and cellphone video of the sleek, bright-orange speedster. Weighing only 1,283 kilograms (2,828 pounds) unfueled, the car’s 720 horsepower engine pushes it to 100 kph (62 mph) in only 2.9 seconds, with a top speed of 341 kph (212 mph). Delivery to customers starts in May; prices in the U.K. start at 208,600 pounds ($252,400.)

Ferrari’s 812 Superfast has flaps that shift position to improve aerodynamics, and a giant 6.5-liter, 12-cylinder engine. The Huayra Roadster from Italy’s Pagani shows striking design, with sweeping curves and side mirrors on curving pylons.

Executives were often asked about the impact of Britain’s pending departure from the European Union after a referendum last year. The terms of the departure from the free-trade bloc have not been negotiated, leaving executives expressing hope for an amicable divorce that does not impose heavy import taxes, or tariffs.

Jim Farley, Ford Motor Co. executive vice president and president of Ford of Europe, noted the company has about 15,000 employees in the U.K. and about half of them make engines that are shipped to Europe, installed in vehicles and sometimes re-imported into the U.K.

“So any kind of tariff for us in the whole industry would be a huge headwind and also for customers, you know, the prices would be much higher,” he told a news agency. “We’re very optimistic that the U.K. and the EU will work out a non-tariff agreement for our sector.”

Automakers also face uncertainty from proposals by U.S. President Donald Trump to impose a border tax on imported autos. If enacted, such a tax could disrupt current production arrangements, especially for automakers who import into the U.S. from plants in Mexico.

The Geneva show opens to the public Thursday and runs through March 19 at the Palexpo exhibition center next to Geneva’s airport.


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